In The News 
Unions accuse McDonald's of tax avoidance
20th May 2015
A global coalition of trade unions has funded a report which suggests that McDonald's has used 'aggressive' tax strategies to avoid paying billions of dollars in taxes each year. The report, which does not allege that the company has done anything illegal, found that McDonald's was 'well-positioned to take advantage of the international loopholes and mismatched tax regimes that allow companies to pay very low tax rates on royalty income.' Read the full report. The report singles out Australia for one of its case studies, suggesting that the company could have reduced tax payable by almost A$500 million in that country.
"McDonald's uses royalty payments from franchisees and foreign subsidiaries in major markets to route profits to tax havens," the report states. "These strategies may have allowed it to avoid up to US$1.8 billion (NZ$2.4m) in tax in those markets in the years between 2009 and 2013, including €1 billion (NZ$1.5b) across Europe and A$497 million (NZ$535m) in Australia."
A spokeswoman for McDonald's said: "We have always been committed to paying our fair share of tax in Australia. In fact, over the past five years, McDonald's Australia has paid in excess of $500 million in tax."
But the report suggests the company's Australian operations show an "unusually high level of inter-company payments over the five years" had gone to the low-tax nation of Singapore.
Council helps BurgerFuel to Upper Hutt
19th May 2015
A council initiative to attract new retailers to Upper Hutt has paid off with the opening of a new BurgerFuel in the city this week. The initiative was first promoted to franchisors in November last year and offered grants totalling up to $80,000 towards relocation and retrofit expenses (see details here).
BurgerFuel Australasia general manager Craig Notman said the city council's approach was as good as it gets.
"This is the first time we've worked with a council that has such a pro-active stimulus package," he said.
"They have a great programme in place to assist the introduction of new businesses to the area and the BurgerFuel family is very happy to be joining the community."
Council economic development manager Phil Gorman said it was exciting to see UHCC's stimulus package working to such effect for the city.
"To secure a brand as big as BurgerFuel and to have them investing as they have will encourage and help provide confidence to others looking at Upper Hutt as a great place to set up," Gorman said.
US help for NZ franchisors to attend New York Expo
18th May 2015
Economic outlook – growth with challenges
15th May 2015
Dream Doors to the rescue on Fair Go
8th May 2015
Dream Doors franchisor Derek Lilly came to the rescue when a former franchisee turned up on Fair Go after leaving a Tauranga pensioner in the lurch. It's an example of how franchises need to respond fast to prevent brand damage even when they aren't involved in the problem.
If you have TVNZ On Demand, you can watch the programme here.: https://www.tvnz.co.nz/ondemand/fair-go/06-05-2015
Following the liquidation of the franchisor for Video Ezy in New Zealand, the company's Australian owners have taken over. Managing director Paul Uniacke is currently touring the country to meet the 60 franchisees here, and is talking of taking stores back and moving to vending kiosks. What that means for franchisees isn't clear.
Uniacke said the company planned to "look through New Zealand systems" and would then decide on what ideas it could introduce here "that have been hard to run or maintain off a 70 store franchise base".
"We see this as an opportunity to take these stores back, it's possibly a healthy reset," he said.
"There are some synergies we can probably bring into New Zealand."
Uniacke said DVD kiosks might play a part.
So far, Video Ezy only had 40 of the movie vending machines this side of the Tasman, while it had 1400 in Australia. It was "one of the silver bullets that we have launched," he said.
The kiosks minimised rent and staffing costs, which meant dvds could be borrowed for half the usual cost, he said.
They could also be placed in "high foot-traffic" with high rent prices, where a store would be impossible to afford.
Immigrant franchisees cry foul over broken promises
5th May 2015
An article on the Stuff website outlines the experiences of three immigrant families who have had problems with Mr Green franchises sold by Dean Smith in Canterbury, Wellington and Rotorua. Dean Smith is the brother of Mr Green franchisor Julian Smith.
Savio Laban, a married hotel worker with two young children, thought Mr Green cleaning would give him a start in business. He borrowed from his social group and paid Dean Smith $15,000 in March for a customer list expected to return $1000 a week. He did not realise Mr Green Property Management Ltd had been struck off the Companies Office register in January.
The pattern was repeated. A customer list failed to materialise and Laban, originally from Mumbai, last month asked for his money back. Emails from Julian Smith to Laban said he was going to put pressure on his brother to repay the money.
"Dean always had some excuse why he couldn't give our money back. We don't know what to do. We made a wrong decision in trusting Mr Green. We came to New Zealand to work hard and make a better future for our two kids and all our hard earned saving is down the drain," Laban said.
2015 Franchise Awards open for entry
1st May 2015
1 May 2015 - Strikes planned for McDonald's restaurants today have been called off after the company reached an agreement with the Unite Union over zero-hours contracts. Workers will be guaranteed 80 per cent of the average hours worked over a three-month period. McDonald's is the last of the major fast food brands to address the issue, with the Union calling for the government to outlaw the practice to protect other workers in smaller chains or independent restaurants. Media reports have suggested that these are more likely to be the scene of minimum wage breaches or immigration frauds than franchised brands.
Mr Treen said the agreement hadn't been finalised but the union was convinced "there is good will on both sides" and a spokesman for McDonald's said security of hours would be included in the collective agreement.
"We know that having security of hours is important to our people, which is why on April 13 we announced that a guarantee of hours would be formally written into our employment agreements," the spokesman said.
"Since April 13 we have been working through the technical detail with Unite, along with other elements of the agreement.
McDonald's plots turnaround as sales keep falling
23rd April 2015
McDonald's will reveal initial details next month of a plan to halt its sales declines around the world. The company has been struggling in many markets for some time as it fails to keep pace with changing consumer trends. Although its new CEO says the company now has a 'hunger for change', some analysts believe that it is 'too little, too late' for the world's best-known franchise. Much will therefore depend on the May 4 announcement.
The world's biggest hamburger chain said global sales declined 2.3 per cent at established locations during the first three months of the year, with results for April expected to be negative as well. The drop included a 2.6 per cent drop in the U.S., where people are increasingly heading to places that market their food as more wholesome.
Meanwhile, McDonald's is struggling in other regions of the world as well. During the first quarter, the unit encompassing Asia, the Middle East and Africa reported an 8.3 per cent drop in sales at established locations, hurt by a supplier controversy in China last year and ongoing consumer perception issues in Japan.
Sales at established locations dipped 0.6 per cent in Europe because of softness in France and Russia.
Robert Harris rookies tell how it's done
22nd April 2015
The New Zealand Herald is running a series of franchising stories this week. Today's is about a couple of Robert Harris franchisees. We ran a detailed article on working with your spouse a few years ago - read it here. And find out more about the Robert Harris franchise here.
There are some challenges when you're part of a franchise group. Sometimes the wheels of change can move slowly. Yes, it's our business, but the decisions that we make can have wider implications, and so there are processes we need to follow when we want to implement any changes.
Sometimes other challenges can be because you're part of a franchised network. If someone visits a Robert Harris cafe in another part of the country and has a bad experience then this could - and through no fault of our own - have a negative impact on your business. You're only as strong as your weakest link.
Websites risk being cut from Google searches
21st April 2015
21 April 2015 - Google has set a deadline of today for websites to ensure they are mobile friendly, and those that do not meet the requirements risk being cut from Google searches. Franchise New Zealand readers and clients needn't worry - we've been mobile friendly for years - but other franchising websistes (even newly-developed ones) don't come up so well. Test for yourself at https://www.google.com/webmasters/tools/mobile-friendly/
The requirements included being readable on smaller phone screens, not using software that was not compatible on mobiles and having links spaced out to make searching on mobiles easier for users.
Auckland based marketing consultant Fleur Revell from Impact PR said she had looked over websites of the NZX's top 50 companies earlier this month and found that half failed Google's online mobile readiness tool.
'Dynamic businesses that can adapt rapidly to Google's 500 algorithm changes each year will reap the rewards, while others will be relegated to virtual obscurity as their rankings slip off the coveted first page of Google,' she said.
Carl's Jr. aims to treble size by 2020
17th April 2015
Restaurant Brands CEO Russell Creedy says the company plans to expand its Carl's Jr. chain substantially over the next five or six years as the company reports a solid performance across all its divisions.
The NZX-listed company bought the New Zealand rights to American fast-food brand Carl's Jr in 2011, opening its first store the following year.
It has since expanded to 18 stores in the North Island, netting $200,000 in earnings before interest, tax, depreciation and amortisation and a 40 per cent increase in sales to $20.1 million.
Creedy said sales at the burger chain would continue to grow as the company looked to expand the brand to an initial 60 stores in the next five or six years.
'It's [had] very rapid growth,' Creedy said. 'I think the market could easily take 60 stores, that's an initial target for me.'
'If you look at competitors, they have around 80-plus stores - KFC has close to 100 and McDonald's around 160, so 60 is a pretty realistic first target,' he said.
Burger King to stop kids' toys and TV ads
16th April 2015
Burger King is to stop including toys with kids' meals and end child-focussed TV advertising as it seeks to claim the moral high ground over rival McDonald's. Last year, Burger King added energy content to its menu boards, and it has already reached agreement with the Unite Union over zero-hours contracts.
'We decided some time ago to re-evaluate how we present our kids meals, and as part of our ongoing commitment to the Advertising Standards Authority Children's Code for Advertising Food, the decision was made to drop toys altogether.'
The chain will stop selling toys at all 82 of its outlets nationwide.
Hunter said the move was Burger King's second major initiative to help customers make healthier choices. Last year, it became the first major burger chain in New Zealand to display the energy content of menu items on menu boards.
Mad Butcher opens first satellite store
16th April 2015
16 April 2015 - McDonald's has said it is committed to working with the Unite Union in the controversy over zero-hours contracts. The franchise has become the major focus for media coverage of the debate, which saw strikes and protests at several different companies yesterday. Other fast food companies, such as Hell Pizza, Burger King, and the Restaurand Brands 'big four' (KFC, Starbucks, Pizza Hut and Carl's Jr.) have already reached agreements.
An editorial in today's New Zealand Herald calls not just for an end to zero-hours contracts but for Government changes to include guaranteed numbers of hours of work.
Unite director Mike Treen led his delegates out of a five-hour mediation meeting on Tuesday because he said McDonald's refused to guarantee 80 per cent of actual hours and insisted on guaranteeing 80 per cent of rostered hours only.
"Rosters go up and down. We can't measure a roster," he said. "At the end of it I said, 'Are you moving from scheduled hours to worked hours in your proposal?' And they said no."
However McDonald's human relations manager Christine Hutton emailed Mr Treen at 4.30pm yesterday proposing further mediation dates between April 17 and 29. Spokeswoman Kim Bartlett said the company was willing to talk about scheduled or worked hours.
"Our initial offer was exactly the same as Restaurant Brands but it was scheduled hours, theirs was worked hours," she said. "We are willing to have a discussion with Unite about that, but to do that we have to be in the same room."
Mr Treen said he would accept more mediation if McDonald's assured him that it was willing to make "a meaningful offer".
Fast food strikes threatened over zero-hours contracts
14th April 2015
The Unite union says that it will organiise strikes and protests at McDonald's, Burger King and Wendy's outlets on Wednesday as part of an international fast food workers' day of action. The intention is to create more pressure around zero-hour contracts. Unite reached an agreement with Restaurant Brands over the issue last wek, but has said McDonald's offer is 'meaningless' and 'misleading'. Meanwhile, Workplace Relations Minister Michael Woodhouse is apparently readying to abolish the practice.
Controversial zero-hour contracts mean workers had to be available for work but had no guaranteed hours per week. Woodhouse asked officials to review the legislation late last year, amid concerns employment laws were not being used as intended.
Prime Minister John Key said if zero-hour contracts were being used in a way to discriminate against employees then that had to stop.
'But general flexibility in the labour force is also important, because there are some people who want to have that flexibility.'
Casual contracts were a common practice, which did not require employees to always be available or prevent them from picking up hours elsewhere.
Woodhouse told One News it was worth banning zero-hour contracts, even if their implementation was relatively low.
'We can expect to get some good advice about that to make some changes in that bill to effectively rule out those kind of punitive provisions. "Even if it is a relatively low incidence in our employment, it's probably worth ruling them out, for the sake of certainty for those vulnerable workers.'
McDonald's follows RB lead on zero-hours contracts
13th April 2015
April 2015 - Following on from Restaurant Brands' announcement last week that it would end zero-hours contracts at all its outlets, McDonald's has announced that it will do the same - but Unite Union has called their proposal 'meaningless'
McDonalds NZ announced Monday all employees would receive 80 per cent security of hours up to a 40 hour cap, based on the average of the previous 12 weeks.
The company had presented its updated position on security of hours at its most recent collective bargaining meeting.
That had 'previously been common practice' when it came to scheduling in McDonald's restaurants, but would now be formally written into employment agreements, communications manager Kim Bartlett said.
Hoewver, Unite Union has criticised the proposal, calling it 'meaningless' and 'misleading'.
US franchise publication highlights New Zealand
10th April 2015
Restaurant Brands to end zero-hours contracts
9th April 2015
Restaurant Brands has agreed with Unite Union to end zero hours contracts at its outlets by the end of July. Unite has 2000 members working in the company's KFC, Pizza Hut, Carl's Jr. and Starbucks brands.
Unite's national director Mike Treen said it was a giant step forward for the industry.
'Restaurant Brands is a public company, and I think that they recognised New Zealand society has moved on; that it's no longer acceptable in 21st century New Zealand for this type of contract to exist, so they're looking for a way to move with the times.'
The Unite Union is now setting its sights on other major fast food chains. It will mount a campaign to try to convince McDonald's, Burger King and Wendy's to end zero hour contracts.
'It is time for New Zealanders to tell these profitable multi-national chains that they need to stop taking advantage of their often young and vulnerable workers and put an end to a labour practice that the people of New Zealand have made clear they find unacceptable,' said Mr Treen.
Mad Butcher liquidations a 'coincidence of timing'
7th April 2015
Publicly-listed Veritas Investments, franchisor of the Mad Butcher chain, has said that the liquidation of four of its franchisee-owned outlets this year is a coincidence of timing rather that a sign of deeper problems. 3 of the stores have remained open under Veritas ownership, which also operates 2 other stores in the 40-strong chain.
The National Business Review, citing industry sources, has reported that more Mad Butcher stores are in financial difficulty, which chief executive Michael Morton last week called "grossly inaccurate".
In February, Veritas reported a 16 per cent decline in first-half profit to $1.7 million as acquisition costs mounted during a buying spree, and warned annual earnings may be at the low end of guidance depending on how its new businesses perform.
Revenue jumped 89 per cent to $27.4 million. Of that, the Mad Butcher business lifted revenue 14 percent to $16.6 million.
Clothing and quilts needed for Vanuatu
7th April 2015
New conference for franchise support professionals
25th March 2015
Practical workshops for NZ franchisors
23rd March 2015
Taco Bell not coming to NZ despite billboard (probably)
12th March 2015
Restaurant Brands has denied that it is behind a newly-erected sign in Auckland's Ponsonby saying 'reading "Taco Bell - Because Ponsonby Road needs another Mexican restaurant.' Restaurant Brands has long been regarded as the favourite to bring the Mexican food franchise to New Zealand, as it has rights to other franchises in the Yum! Brands stable such as Pizza Hut and KFC, but has denied any knowledge of the sign. It said it was evaluating the possibility of launching Taco Bell here in 2011 and again in 2013 following the success of Mexicali Fresh and other Mexican-style outlet. The sign looks quite professional, though...
Taco Bell has found it difficult to gain traction in any market outside North America, with failed attempts in markets as diverse as China, Poland, Singapore, the UK and even Mexico itself. Taco Bell opened in Australia in 1997 with a stand-alone store and a few store-within-a-store concepts in KFC branches, but by 2005 they had all gone.
Fast food fans are salivating over the prospect of Taco Bell opening in New Zealand, but the rumours could yet prove to be a tantalising hoax.
A Taco Bell-branded sign has popped up in the Auckland inner-city suburb of Ponsonby, reading "because Ponsonby Road needs another Mexican restaurant".
The fast food franchise, known for its sardonic humour, is apparently referencing the fact that the popular dining strip is already home to Mexicali Fresh, Mexico, and Mad Mex.
Taco Bell could not be reached for comment, and it is not yet clear whether any other company has franchise rights in New Zealand.
Mr Green franchisor stands behind master franchisee brother
9th March 2015
Mr Green franchisor Julian Smith has said his brother Dean Smith retains his confidence despite the master franchisee for Wellington facing high profile disputes.
Dean Smith is in trouble again in Wellington with a franchisee wanting his investment returned. Dennis Krishan bought a Mr Green franchise from Smith's company in November for $21,000. Krishan claims he is now owed $3000 for cleaning work and had spent $2000 on legal fees.
The company, Mr Green Property Management Ltd, which was struck off the companies register on January 28, supplied equipment and a list of customers who paid Krishan directly.
Julian Smith said his brother was embroiled in a "couple" of disputes in Wellington but overall franchisees were happy. His brother retained his confidence and had just "bitten off more than he can chew".
Bold new look for Esquires NZ
4th March 2015
Mexicali Fresh buys Burger Wisconsin
3rd March 2015
Mariposa Restaurant Holdings (MRH), the company behind the fast-growing Mexicali Fresh franchise, has bought burger chain Burger Wisconsin for an undisclosed sum. This gives MRH a foothold in the gourmet burger market, a leading part of the growing 'fast casual dining' segment in which Mexicali Fresh also operates. Owning two complementary brands offers obvious advantages of scale as well as greater site selection opportunities.
MRH is a well-funded operation which includes investment from iHug founder Tim Wood.
MRH general manager Nathan Bonney said the company's "tried and tested" franchise support and management team could be rolled out to other brands.
There is a real opportunity here to drive and support growth for both brands.'
The locally owned and operated Burger Wisconsin pioneered gourmet burgers in New Zealand, with combinations such as avocado and bacon and camembert and cranberry.
It now has 22 stores throughout the country, all of which are run by local franchisees.
Mexicali Fresh was founded by John and Cindy Buell, who moved to New Zealand in 2005 after running Mexican restaurants in the United States. It has 11 stores in the Auckland region (soon to be 12).
Lawyer threatens court action over copied franchise agreements
26th February 2015
Mad Butcher owner confirms 'solid' half year profit
26th February 2015
Fastway announces new global marketing manager
26th February 2015
Esquires becomes third-largest Kiwi employer in China
19th February 2015
Cooks buys back Esquires master franchise as Chinese company takes shareholding in NZ-listed company
Joint employers issue raises head again
16th February 2015
Another case in the US could see franchisors targetted as joint employers responsible for the actions of their franchisees - a ruling which franchisors say overturns years of precedent. The case involves a Papa John's pizza franchise in New York which is alleged to have underpaid workers and failed to pay overtime. Interestingly, the ruling prevents the franchisee from selling its stores unless the proceeds from such sale are deposited into an escrow account of the attorney general on behalf of the former employees.
New York Attorney General Eric Schneiderman in December sued Emstar Pizza Inc., which operates seven Papa John’s franchise locations in Brooklyn and Queens, alleging that Emstar underreported hours worked by employees over the past six years, rounded employee hours down to the nearest hour, and did not pay overtime.
Attorney General Schneiderman is also considering legal action against the franchisor, Papa John’s International Inc., on the theory that it is a joint employer and thus liable for the actions of its franchisees, according to reporting from the New York Post.
The National Labor Relations Board in July ruled McDonald’s a joint employer and thus liable for labor or wage violations at its franchise locations in a first-of-its-kind decision that represents a significant victory for workers’ rights advocates. Corporations like Papa John’s and McDonald’s employ about two-thirds of the low-wage workers in this country, but have so far mostly avoided liability for the illegal actions of their franchise owners under the theory that, despite sharing a common corporate brand, each franchise is independently owned and operated.
Pita Pit to support World Masters Games in Auckland
13th February 2015
New franchisees in demand as franchising forecasts good year ahead
12th February 2015
NZ sales growth helps Dominos to record profit
11th February 2015
Attracting millennials may not be easy for McDonald's
5th February 2015
As McDonald's NZ trials a custom-built burger programme in its Balmoral restaurant, US commentators are suggesting that Create Your Taste faces considerable challenges by adding further complexity and confusion to the operation.
Robert Passikoff is the founder and president of New York-based Brand Keys Inc., a consultancy that seeks to predict consumer behavior trends and brand engagement. He questioned McDonald’s brand research in a recent article.
"If Google’s slogan is ‘Do no evil,’ McDonald’s unofficial corporate slogan seems to have been ‘We can do that, too,’” he said.
As part of its Loyalty Leaders list, Brand Keys asked 1,000 consumers in each of three generations, boomers, Gen X and millennials, about fast-food and fast-casual restaurants. Conducted in late 2014, the survey found recent declines reported by McDonald’s, Burger King and Taco Bell mirrored the downward loyalty shifts seen in the survey’s results.
Brand Keys’ research contained a few other McNuggets: a 20 percent year-over-year decrease in fast-food visitation among millennials (down 18 percent among baby boomers), 42 percent of surveyed millennials increased visits to fast-casual restaurants and 53 percent called McDonald’s offerings “dollar food”—not a compliment.
“They’re not necessarily suggesting that it’s good because it’s cheap,” he said. “Millennials are looking for value. Even if they don’t have a lot of money, they’re still looking for value.”
UK High Court upholds restraint on ex-franchisee
5th February 2015
A decision in the High Court in London has confirmed once again that carefully-drafted restraint of trade clauses will be enforceable against former franchises. The judgment awarded an interim injunction against the former franchisee, awarded 92 percent of the claimed costs to the franchisor, and left the franchisor with the option of pursuing an additional damages claim. Read more about restraint of trade issues in New Zealand.
Ms Read carried on trading in the oven cleaning business in her former territory following termination, again a fact she did not deny. Ms Read (who appeared in person at the hearing) admitted to the judge that she wanted to carry on trading in her former territory as it had taken 18 months to build up the business within that area and she would have to start again if she was prohibited from working in that territory.
As the judge pointed out, Ms Read was openly admitting that she used her franchise business as a springboard to set up her own, competing business which is precisely what restrictive covenants are designed to prevent and it is the goodwill in the franchisee's territory that a franchisor is entitled to protect.
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