Pie Rolla’s

Buy an NZ franchise for Pie Rolla’s - franchises for sale now.

Be your own boss with Pie Rolla’s. Join the first 10 franchise partners bringing an established Auckland gourmet pie brand to New Zealand communities through a flexible mobile food truck business model.

The Opportunity

Low-cost entry. Be your own boss. Strong business potential. Premium product. A gourmet pie brand built with global ambitions.

Pie Rolla’s is rolling out its founding network of 10 mobile food truck franchises across New Zealand.

This is an opportunity to get in early with an established, family-owned Auckland brand with a proven product, loyal customer base and a simple operating model designed for flexibility and growth.

Pie Rolla’s is already an operating Auckland business with a growing social media presence and a reputation for creating premium gourmet pies that customers return for.

Unlike a traditional hospitality business that relies on one fixed location, a Pie Rolla’s food truck gives franchise partners the flexibility to take the business directly to where customers already are – festivals, concerts, markets, sporting events, corporate precincts, private functions and catering opportunities.

This model allows franchise partners to build their own local business while being supported by an established brand, proven products and an experienced team.

The first 10 franchise partners will become part of the founding Pie Rolla’s network as the brand begins its next stage of growth across New Zealand.

Why Pie Rolla’s Stands Out 

Premium Product Quality

Pie Rolla’s creates gourmet pies made with 100% all-butter pastry, high-quality natural ingredients and generous fillings.

We never use margarine or low-quality substitutes. The focus has always been on creating a premium product that customers remember and come back for.

From classic favourites to unique flavours, Pie Rolla’s has built a following by combining quality ingredients, distinctive branding and a product customers enjoy sharing with others.

Established Brand & Proven Customer Demand 

Pie Rolla's is not a concept on paper. It is an established Auckland business already trading from 3 locations, with experience operating in busy hospitality environments and events. 

The brand has developed strong recognition through its locations, food trucks, events, festivals and social media presence.

At a recent Laneway Festival concert, two staff members sold approximately 1,000 pies in two hours from a single setup, demonstrating the ability of the product and operating model to perform in high-demand environments.

Pie Rolla’s continues to build customer loyalty through quality products, memorable experiences and a strong connection with its Auckland community.

A Flexible Mobile Business Model

A Pie Rolla’s truck allows franchise partners to operate in multiple locations and adapt their business around local opportunities.

Potential trading locations include: 

• Festivals, concerts and markets.

• Sports grounds and community events.

• Corporate precincts and CBD lunch locations.

• Private functions and catering events.

• Local community events and gatherings. 

Unlike a traditional hospitality venue, franchise partners are not tied to one location or dependent on a single source of foot traffic.

The mobile model provides the flexibility to follow demand and create a business that fits the local market.

Simple Operating Model

You don’t need to be a qualified chef or have years of hospitality experience to operate a Pie Rolla’s truck.

The business model is designed to be simple and efficient. The core Pie Rolla’s product range is supplied ready to heat and serve, meaning franchise partners can focus on running their operation, serving customers and building their local territory.

Your focus will be on:

• Managing daily truck operations.

• Creating great customer experiences.

• Building relationships with local events and venues.

• Growing your customer base.

Franchise partners will receive training before launch, operational guidance and ongoing brand and marketing support.

Areas Available 

We are currently accepting expressions of interest from across New Zealand. The first release is limited to 10 founding Pie Rolla’s food trucks.

Territories will be discussed with approved operators as part of the initial rollout, with the goal of finding the right partners and locations to support long-term brand growth.

Finance options are available through third-party finance providers for approved applicants.

Ready to Become One of the First 10 Pie Rolla's Franchise Partners?

Registering your interest is free and doesn’t commit you to anything – it simply allows us to understand your interest and keep you updated as we finalise the rollout.

Register now at: https://pierollas-franchise.com/ to receive more information about the opportunity, including truck setup, product supply, investment details and the next steps.

Registrations for the first release of 10 trucks close on 21 August 2026.

Want to learn more about Pie Rolla’s?

Explore our brand, products and latest updates:

https://www.pierollas.com/
Instagram: @pierollas

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