Reporter questions BK portion size value

7 July 2023 – A self-confessedly 'unscientific study' by a reporter of portion sizes at three Auckland Burger King restaurants has revealed considerable differences, with all weights falling below those published by the company. The V-shaped fries scoop first invented in the 1960s for McDonald's fills a bag in one easy motion and even aligns the fries in the same direction. However, it does not measure weight.

A spokesperson for Burger King’s parent company in New Zealand, Antares Restaurant Group, said it would be reviewing the weights on all fry sizes . Variation in weight was normal, but the company blamed the weather for potatoes with 'poor structure'. 'In the last two years, there’s been huge potato shortages due to extreme weather events. Often during wet weather periods, you will not have the same dense potato quality as you get during prime growing conditions.'

All Burger King restaurants are company-owned by Antares as master licensee,, rather than being sub-franchised to individual operators.