Maccas shuts down website after customer offensive
posted on 22nd July 2016
McDonald's New Zealand has been forced to close down its new Make Burger History website after customers made a range of offensive and bad taste suggestions for product names on the design-your-own-burger web page. The Stuff website suggests the problems have 'left the company red-faced', presumably because it under-estimated the immaturity and stupidity of its users.
The company launched its "Make Burger History" site this week, as part of a new promotion where customers can "build your own unique burger" and get free fries and a medium soft drink.
"Just come in to a participating 'Create Your Taste' McDonald's and order your Creation at the self ordering kiosk," McDonald's promised.
But its failure to consider what pranksters might dream up online has left the company red-faced, with the website overrun by racist, homophobic and otherwise offensive suggestions. The page now redirects to the McDonald's homepage.
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