
Westpac Directory of Franchising

Toyworld
Buy an NZ franchise for Toyworld - franchises for sale now.
New Zealand’s largest independent toy retailing group has been in operation since 1976. Toyworld stores span the length of the country with the biggest and best range of toys in New Zealand. Toyworld is “where the best toys come from.”
The Toyworld story
Toyworld was started in 1976 and is an iconic brand. Toyworld is the largest independent toy retailing group in Australasia, with over 125 stores in and across Australia and New Zealand. The Toyworld brand is part of the wider Associated Retailers Limited (ARL) cooperative buying group, established in 1956 and now representing over 350 stores across 6 different retail brands.
An opportunity for you
If you have a solid retailing background and are looking for your next opportunity working in a fun-filled environment, then Toyworld is just a phone call away.
Toyworld is continuing its expansion in selected locations throughout New Zealand and we are looking for the right people to join us in these exciting ventures.
The investment level from $500,000 covers the store fitout, branch equipment and stock holding.
What does Toyworld offer store owners?
Take advantage of a proven track record, fantastic support and ongoing training.
- Exclusive use of the Toyworld brand, recognized and respected for nearly 50 years.
- Preferential supplier discounts and payment terms.
- Central billing and accounting system.
- National advertising campaigns, designed to generate sales growth, brand awareness and market share.
- Merchandising support available from shop design, fitout through to the store opening.
- Assistance with store set-up and systems.
- Computerised point of sale system, coupled with business analytics and KPI benchmarking.
- Comprehensive induction training program.
- Group product and buying benefits, including access to all major international & local brands.
- Direct import programs designed to offer a point of difference and enhance gross margins.
- Exclusive products and ranges developed by our international buyers.
- Networking within membership through regular meetings.
- Annual conference and access to international trade fair.
At Toyworld we have the biggest range of toys, games, puzzles, indoor & outdoor activities available in New Zealand! We are a growing and dynamic organisation with a significant share of the Australasian toy market.
All Toyworld store owners share a passion about delivering expert service, product knowledge & most importantly fun.
Toyworld is “Where The Best Toys Come From”.


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