Kitchen Studio

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Established in 1984, Kitchen Studio is recognised as New Zealand’s Most Trusted kitchen brand. Offering franchisees a compelling opportunity to build a substantial, design-led business with the backing of a powerful national brand. New territories are now available in key locations across New Zealand

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Get in touch:

Contact: Dawn Engelbrecht

FANZ Member: Yes

Investment from: $150,000+

Number in NZ: 16

Number globally: 16

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Listing information is supplied by that particular entity. You are advised to confirm the accuracy of the listing and the FANZ membership status of any entity. Neither the sponsors of this Directory nor FANZ nor the publisher accept responsibility for any omissions or errors.

Why choose Kitchen Studio?

Kitchen Studio is the only true national kitchen retailer, with showrooms from Dunedin to Auckland. The group currently includes 12 franchisees operating 16 independently owned showrooms, giving the brand strong coverage in both city and provincial centres and real visibility with homeowners, renovators and builders.

For franchisees, this scale delivers:

  • The credibility and customer confidence that comes with a trusted national name
  • Proven systems for marketing, design, sales and installation
  • Collective buying power with leading suppliers
  • Shared knowledge and support from an experienced group of fellow owners

Every Kitchen Studio showroom showcases multiple full-size kitchens, and many also display laundry and wardrobe solutions. These showrooms function as powerful sales tools for franchisees, allowing clients to see and touch real products rather than buying from a catalogue.

A business you can help own

One of the most distinctive advantages of Kitchen Studio is its co-operative style ownership model. While the system uses a traditional franchise structure for day-to-day operations, the franchisor company is jointly owned by its franchisees.  You start your journey as A-Class shareholders which means from day one you will have:

  • A direct stake in the value and direction of the brand
  • A voice in key decisions through the shareholder structure

Successful franchisees are typically invited to become ordinary shareholders after a qualifying period of around 1–2 years. This gives you:

  • The opportunity to share in dividends when declared

Your role as a Kitchen Studio franchisee

Kitchen Studio franchisees are hands-on business owners who lead from the front. A typical day can include:

  • Working with designers and sales consultants to manage leads and close deals
  • Meeting clients in the showroom to understand their needs and budget
  • Overseeing the design process from concept to final presentation
  • Coordinating manufacturing, delivery and installation with trusted partners
  • Building relationships with local builders, architects and developers
  • Managing and mentoring a small team as the business grows

You don’t need to be a qualified designer or tradesperson to succeed. What matters most is strong people and leadership skills, commercial acumen, and the drive to deliver outstanding customer experiences. The support office and your team of designers and contractors bring the technical expertise – you bring the vision, energy and management.

Territories designed for growth

Kitchen Studio territories are carefully sized to provide enough population and housing activity to support an established showroom and future growth. Many territories can sustain additional satellite showrooms, allowing franchisees to extend their footprint, increase brand presence and boost sales.

New franchise territories are now available in select city and provincial locations nationwide. These are “greenfield” opportunities – you’ll be establishing your own showroom with the full backing of a proven brand, rather than buying an existing business at a premium.

Systems, support and training

New franchisees receive comprehensive induction training across all aspects of the business, including design software, sales process, operations and marketing. The goal is to get you trading confidently and profitably as quickly as possible.

Ongoing support includes:

  • A detailed intranet-based operations manual and sales guides
  • A modern training platform with online learning modules
  • One-on-one coaching for designers in both design and selling
  • Monthly national Designer and Operations meetings
  • Fortnightly franchisee Teams meetings for sharing ideas and performance insights
  • Quarterly Franchise Owners Forums focusing on strategy and best practice
  • An annual Franchise Conference to connect, learn and celebrate success
  • Regular face-to-face support visits from the national support office team

Kitchen Studio’s systems also include advanced design and ordering technology, including an integrated screen-to-machine package that streamlines production and reduces errors.

Brand strength and customer confidence

For customers, a new kitchen is a major investment. Kitchen Studio’s reputation and guarantees play a big part in converting enquiries into high-value projects for franchisees.

Reader's Digest NZ Most Trusted Kitchen Brand

Key brand strengths include:

  • Readers Digest Trusted Brands winner for Kitchen Designers and Manufacturers for nine years running
  • Total Trust Deposit Guarantee, which protects client deposits in the unlikely event of franchisee failure
  • Total Trust 10-year transferable warranty, reinforcing confidence in every kitchen installed

These assurances give your clients peace of mind and make it easier for your team to sell premium solutions.

What our franchisees say

"I joined Kitchen Studio as a designer; now I own a franchise. With Kitchen Studio there is plenty of collegial support from both the national support office and other franchisees. This was something I wanted as I had previously been a sole trader, which, at times, can be lonely."— Liz Ensor, Kitchen Studio Hawkes Bay

If you’re ready to step up from employment or self-employment into owning and helping to shape a respected national brand, a Kitchen Studio franchise could be the next move in your business journey.

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Get in touch:

Contact: Dawn Engelbrecht

FANZ Member: Yes

Investment from: $150,000+

Number in NZ: 16

Number globally: 16

Read Business profile

Listing information is supplied by that particular entity. You are advised to confirm the accuracy of the listing and the FANZ membership status of any entity. Neither the sponsors of this Directory nor FANZ nor the publisher accept responsibility for any omissions or errors.

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