First Foray into Franchising
by Jim's Test & Tag
last updated 11/09/2024
New Jim’s Test & Tag franchisee builds success with first-class brand

Kevin Cheong is a former military serviceman who is already flying high in his new career. The father-of-two recently joined forces with Jim’s Test & Tag in Christchurch and is making strides towards success.
‘I’m a one-man-band, but being part of Jim’s Test & Tag, I’m not alone,’ he smiles. ‘I think of us franchisees as a community; all independent, but everyone’s very happy to help each other out.’
Kevin has a background in electronics, prior to serving in his native Singaporean military. ‘In 2012, my wife Emileen and I decided to emigrate to New Zealand with our two boys,’ he says. ‘We’ve both had a variety of jobs. I was able to fulfil part of my passion for photography by working in the retail and wholesale sections of that industry here in New Zealand. Yes, I’ve had a very varied career!’
As well as rich work and life experience, attention to detail is another strength Kevin has brought to his new venture. ‘My wife jokes that I’m the only person she knows who reads instruction booklets in full! I certainly absorb details and it was partly this ability to closely follow instructions that drew me towards establishing my own business through franchising.’
Kevin investigated several franchise possibilities. ‘I particularly liked Jim’s Test & Tag because they had very good arrangements for franchisees. We know our costs in any given month, as there is a base cost flat fee. The 0800 number gives us leads, for a very small extra fee. And, if we have more than enough work, someone else can pick that up.’
Jim’s Test & Tag provides testing and tagging services for electrical equipment, fire extinguishers and first aid equipment in workplaces. By law, all equipment needs to be inspected at least annually, with building site or workshop items often 3-6 monthly to the relevant standards – AS/NZS 3760:2022, or NZS 4503:2005. These regulations ensure regular repeat business for franchisees, and the demand is increasing.
‘I’ve learned that people really appreciate good service; if we take an interest in their interests, that goes a long way towards them wanting us back,’ Kevin says.
‘I’m enjoying doing all this work myself and am gaining a complete understanding of what makes a business tick. It’s fun! I’m loving being with Jim’s Test & Tag.’
Give Malcolm Bradley a call to find out about other franchise areas available.
See this advertorial on page 30 of Franchise New Zealand magazine Year 33 Issue 2
Contact details for Jim's Test and Tag
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