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last updated 10/12/2019


2020 seminars – improving franchise performance

last updated 10/12/2019


December 2019 - Four seminars being held in March 2020 are designed to address the needs of the owners and managers of franchise systems, field managers and support office staff

The four seminars, run by multi-award-winning Auckland experts Franchize Consultants, are designed to respond to real life challenges and help answer real life questions. They are facilitated by three of the company's most experienced consultants: Michelle Bentham, who has many years of operational experience with McDonald’s and Subway; Dr Callum Floyd, who has led franchise system development and improvement projects for local and international franchises across a range of business sectors; and Graham Elliott, who has substantial senior management and consulting experience with top network business models both in New Zealand and internationally. .

Field Support Visit Training

Monday 23 March 2020

What are field visits? What should a Field Support Representative do? And how does this fit into overall franchise system management? This intensive one-day workshop for Field Service Representatives provides the answers.

Effective field support visits have a dramatic impact on the health, performance and profitability of a franchise system. This field visit training programme for field representatives and franchisor executives provides powerful insights into the role of field visits and how they should be performed effectively. Importantly, you will also gain knowledge on the background franchise infrastructure required in order to provide effective field visits, including available tools and how to use them.

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Improving Franchisee Performance for Field Support Representatives

Tuesday 24 March 2020

This second training is focused on helping Field Service Representatives engage with franchisees more effectively, productively, and profitably. This programme enables them to better understand performance information (including financial and non-financial KPIs). It also helps them work through benchmarking and sensitivity analysis, and franchisee development processes. 

The prevailing economic environment highlights the importance of understanding and managing franchisee performance. In turn, franchisors who actively engage with franchisees on performance information have the basis to forge more co-operative, meaningful and productive relationships – benefitting both parties.

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Franchisee Business Planning

Wednesday 25 March 2020

The third field support building block is aimed at upskilling field managers on effective business planning with franchisees. It provides them with valuable background and skills to engage with franchisees, encouraging effective business planning and business plan implementation.

Benefits are an improved understanding of:

  • The purpose of franchisee business planning and the process
  • The elements of the business plan, along with associated data requirements
  • How to best assist franchisees to complete a business plan and then achieve the objectives
  • Strategies to overcome common franchisee business planning objections

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Managing a Franchise System

Monday 30 and Tuesday 31 March 2020

What does it take to become a successful franchisor? What are the many functions and activities a franchisor must undertake to manage a great franchise system? This training programme  teaches the fundamentals of managing a franchise system and provides franchisor executives with core knowledge and skills necessary to effectively manage a franchise network and earn the on-going respect and co-operation of franchisees.

Course attendees will learn the many, varied and changing core roles associated with managing and building a franchise system over time, covering key issues from strategy through to implementation, from franchisor planning to recruitment and onboarding, communication, compliance management, marketing, performance management and exits.

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