DRIVING FRANCHISEE PERFORMANCE
Franchise Infinity gives franchise networks easy and secure access to all the information they need
Running a franchise can be a headache, particularly if your franchisees and their staff aren’t all singing from the same hymn sheet. Franchise Infinity is a cloud-based application that allows you to communicate easily with franchisees and keep documentation and training manuals, health and safety requirements, audits, KPI measurements, forms and marketing material all in one place.
‘It’s an all-in-one tool that allows you to manage all the critical aspects of your franchise – and, ultimately, the performance of the whole business,’ says Shane Boulle, the company’s managing director. ‘Franchise Infinity has been built by experienced practitioners who understand the intricacies of running a franchise and can work with existing systems to ensure franchisees and staff are following the processes and protocols that have been put in place.’
Bedpost franchisor Graeme Doak is a fan. ‘We implemented the Franchise Infinity system across 16 stores to provide centralised documentation and a single channel of time-critical communication between franchisor and franchisees. It’s been well utilised and proven to be extremely effective in giving franchisees access to all group communications and documentation.’
Franchise Infinity was created in New Zealand and has an international following, too. ‘The display is fully customisable with your own branding and each module can be tailored for content, how it operates and who can access it,’ Shane explains. ‘That makes it suitable for both large and small businesses – because it’s subscription-based it scales as you grow. For new franchisors, it provides a turnkey solution to best practice in operating a franchise system from day one.’
Lisa Thomas of The Wheel Magician says that Franchise Infinity has proved invaluable for their 10 service-based franchisees. ‘Having all communication in one place saves time for all involved. The inbuilt Knowledge Centre helps people share positive ideas and tips and has reduced unhelpful group emails. Having a digital manual rather than a hard copy makes it easy to update, and of course it provides greater security for the franchisor’s IP. Franchise Infinity makes for happy franchisees and franchisors.’
Learning Management System - This delivers electronic training courses to improve staff skill levels and consistency. Documentation, tracking and reporting allows you to stay in control of operational compliance.
Document Vault - All business records are held in one secure, easily accessible place. You can run your entire franchise directly from your smartphone.
Communications Suite - An internal bulletin board includes email, notes and a messaging platform that allows you to send text messages to multiple recipients from your desktop. All messages are logged and can be tracked.
Brand Bank - This holds up-to-date brand guidelines and marketing material in one place to enable franchisees to access up-to-date accurate material quickly and easily.
Critical Document Repository - This stores business documents such as franchise agreements and other date-sensitive material. Files can be colour coded to indicate what action needs to be taken by whom, and emails will be automatically sent on achievement of milestone dates.
Franchisee Recruitment -Contact details and detailed notes on the stages of recruitment for each enquiry are kept together. Utilising an automated email system, all communications can be tracked and archived.
Staff and Human Resources - Centralising operations manuals and staff training videos ensures franchisees and their staff are always on the same page. Employment contracts are also filed here, helping ensure compliance in an increasingly contentious area.
Forum - An internal message board enables franchisees to communicate informally and troubleshoot issues with their peers. Relevant files and images can also be shared.
Compliance Audits - Mystery shopper visits, health & safety audits and operational reviews are all captured and stored in one place. Reports are compiled and automatically emailed to all applicable parties.
Analytics - Enhanced KPI and newly-updated financial management dashboards monitor and report on key performance areas and indicators for outlets, and export to Excel for enhanced reporting and sharing.
Checklists - A powerful self-auditing tool can set up daily, weekly and monthly checklists to be completed by franchisees. Checklists are automatically emailed upon completion.
Robert Harris Café is one of the oldest-established franchise brands in New Zealand. David Thackery, the company’s national franchise manager, introduced Franchise Infinity to the company last year and has been very pleased with the results.
‘Franchise Infinity is faster, easier to use and more intuitive than running our own intranet. It’s been designed for the franchise industry and is easy to deploy and manage – it doesn’t require expensive in-house expertise, either.
‘Email to the network has dropped by 90 percent. Internal messages via Franchise Infinity allow hyperlink attachments to always-current central documentation, and the powerful analytics ensure effective management of information flow and traceability so you know who has read what.
‘For any business, Franchise Infinity reduces risk and drives compliance. It enables audits which identify problem areas and fix them through effective task management. And Shane and his team provide a truly professional service – they listen and act on input with a quick turn-around time.’
Shane is keen to talk to other franchisors who are seeking better ways to manage their networks and improve results. ‘Like franchising itself, we can save you re-inventing the wheel. Contact me to see how we can help you.’
See this advertorial on page 33 of Franchise New Zealand Year 27 Issue 01
Contact details for Franchise Infinity
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This material is copyright © Franchise NZ Marketing Limited, Franchise New Zealand ™ magazine and Franchise New Zealand On Line . While it may be downloaded for personal use, no part may be reproduced in any form whatsoever without the specific written permission of the publisher.